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Senior Copywriter II

Articulate

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Job Details

Location: USA Posted: Jun 10, 2024

Job Description

Articulate is looking for an exceptional writer to join its growing copywriting team. As a Senior Copywriter II on the creative team, you’ll craft original campaign concepts and copy that connects with our target audiences. You’ll bring strong writing, editing, and creative problem-solving skills, as well as knowledge of current B2B copy trends, to deliver on marketing campaign briefs—from initial creative concepts to final production assets. You’ll be a leader on the creative team, helping support creatives at varying career levels to complete projects to a high degree of excellence. In this role, you’ll develop a deep understanding of our customers, our brand, and our industry. You’ll recognize the value of Articulate’s products and know how to communicate that value clearly and concisely. You’ll apply a deep understanding of digital marketing to your work in service of best-in-class creative that drives action. You’ll know how to use brand identity and voice to optimize SaaS communications, from high-converting acquisition copy to clarifying user experience copy. The Senior Copywriter II will lead creative concepting and execution for large cross-functional campaigns that drive acquisition, retention, and expansion. Reporting to the Senior Manager, Copywriting, the Senior Copywriter II will not only produce brilliant copy quickly but also build consensus on thoughtful solutions for complex creative projects. The ideal candidate is creative, adaptable, a self-starter, a strong communicator, and a proactive team player. You should be a motivated learner who is excited to participate in successful collaboration with peers.

What you'll do:

    • Develop creative concepts that drive business, build brand equity, and create meaningful connections with prospects and customers
    • Write marketing copy for all digital marketing channels—including, but not limited to, social media, web, search, affiliate, blog, email, and in-app
    • Leverage best practices and audience insights to optimize copy for different channels within marketing, iterating based on performance to create impact
    • Foster a culture of collaboration, where constructive feedback and open dialogue are required
    • Lead multiple projects at one time, acting as a go-to resource for the creative team and stakeholders
    • Conceptualize campaigns and copy that embody the Articulate voice while differentiating and pushing the brand forward
    • Track B2B marketing copy trends and share learnings, best practices, and insights to create a culture of continual learning and collaboration

What you should have:

    • 8+ years experience in a B2B SaaS writer role and/or eCommerce copywriter role
    • Strategic thinker with experience conceptualizing creative campaigns across design and copy
    • Exceptional communication skills, with the ability to motivate and inspire team members to unleash their creative potential and achieve their best work
    • Deep understanding of digital marketing and how creative drives business impact
    • Ability to be creative and craft copy that’s human, relatable, and converts—all while adhering to brand guidelines
    • Excellent time management skills, including ability to juggle multiple projects simultaneously, prioritize effectively, and meet deadlines consistently
    • A deep appreciation for giving and receiving feedback, with experience owning reviews and implementation
    • Ability to work autonomously and as part of a team, with a demonstrated can-do attitude
    • Data-driven mindset with an ability to pivot and iterate as needed
    • Attention to detail and exceptional execution
    • Four-year college degree or equivalent experience

You're the ideal candidate if:

    • High-growth or start-up experience
    • You enjoy staying current on B2B content trends and “what’s new”
    • You’re excited about building cross-functional processes and relationships
    • You’re a self-starter with a passion for research and learning
$105,900 - $158,900 a year The pay range for this position is $105,900 to $158,900 for all US locations. Articulate takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. This position is also bonus eligible. Articulate also offers a robust suite of benefits, check out the website for a full list. About us Articulate Global, LLC, is the leading SaaS provider of creator platforms for online workplace training. Founded by Adam Schwartz in 2002, Articulate provides creator tools and services that make it simple for enterprises and SMBs to develop, deliver, and analyze online workplace training that’s engaging and effective. Increasingly, organizations must reskill employees for ever-changing remote and hybrid work environments, create learning cultures that attract and retain employees in a tight labor market, and use training to build more equitable, empowering, and engaging workplaces. Articulate helps organizations address these critical business needs with its creator platform for workplace training. Articulate 360—a suite of creator tools for online courses—was named the 7th most-loved product in the world by TrustRadius in 2021. And Rise —an all-in-one online training system that makes online training easy to create, enjoyable to take, and simple to manage—is the first creator platform for SMBs and departments within the enterprise. Articulate has more than 118,000 customers in 170 countries and counts all 100 of the Fortune 100 companies as customers. Named one of Inc. Magazine’s Best Workplaces 2022 and a leader in building a human-centered organization , Articulate is guided by a commitment to provide the best value to customers, do right by employees, and create an equitable, empowering workplace for all. As a human-centered organization, we honor people’s humanity knowing that each person’s unique history, vulnerabilities, and social location inform how we show up with one another. We embrace our connectedness, aware that what we do and say impacts others. We give each other grace because we are all works in progress, learning and evolving every day. And we take responsibility for ourselves and are serious about our accountability to each other. In all we do, we strive to create an equitable, sustainable, and empowering workplace while we drive results for the business and make a positive impact in the world. Read more about our values here . Articulate Global, LLC is an Equal Employment Opportunity and Affirmative Action employer and complies with all applicable federal, state, and local fair employment practices laws. All employment decisions at Articulate are based on business needs, job requirements, and individual qualifications directly related to the job, without regard to any protected characteristic or class, including, but not limited to, race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. Qualified candidates with criminal histories will be considered for this role in a manner consistent with applicable law. Articulate is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation related to the application process due to a disability, you may contact us at [email protected]. (For information about Articulate's privacy practices, please view our Privacy Notice ) As an organization, we participate in E-Verify . Apply for this job

About Articulate

Articulate develops e-learning software, content, and community that’s changing the way the world learns.

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