How to Start Networking to Land a Better Job

Job hunting is becoming increasingly challenging, but networking can make the process much easier. You deserve to start a new job for any reason without feeling like you're asking too much. However, industry trends, layoffs, downsizing, and the rise of AI can make it feel even more difficult. The good news is that networking has never been easier. With so many tools, resources, and platforms available, anyone can network with ease. All it takes is getting started and staying consistent. In this post, we’ll explore the dos and don’ts of networking, helping you land the job you truly deserve.

Why You Need Networking to Land a Better Job

If you’re relying solely on the traditional job application process, your dream job might already have someone else’s name on it. This is because 85% of jobs are filled through networking. Recruiters never want to risk their projects on a bad hire, so they’ll choose a credible person from their network over a stranger's resume.

Fortunately, networking isn’t too difficult, even if you’re an introvert. Platforms like Meetup and Eventbrite can help you find events tailored to your industry. Whether it’s a workshop or a panel discussion, these spaces are designed to connect you with people who share your interests.

In the short term, networking might help you discover job leads or get introduced to someone who is hiring. A quick coffee chat could turn into a referral or provide valuable advice.

In the long term, networking is about more than just landing a single job. It can lead to career mentorship, partnerships, or ongoing collaborations. These relationships become a support system that helps you navigate challenges and seize opportunities throughout your career.

How to Network Without Feeling Fake or Pushy

Networking for a job works best when building relationships, not just trading favors. If the idea of “working a room” or asking strangers for help makes you cringe, don’t worry. Networking can be genuine, approachable, and even enjoyable.

But a few common pitfalls can easily derail your efforts. For instance, asking for a job right away can be self-serving and put unnecessary pressure on the other person. Similarly, being overly aggressive can feel insincere and make people uncomfortable, damaging your chances of building a genuine connection.

To avoid these mistakes, focus on authenticity. Instead of relying on a rehearsed elevator pitch, share who you are and why you’re interested in connecting. For example, saying, “I loved your article on sustainability, but here’s one thing I’d like to mention based on my recent research” can be a great way to break the ice. Practice active listening by paying attention to what the other person is saying and asking thoughtful questions. People appreciate being heard and valued.

Asking for tips and help works too but you need to have a couple of past interactions to make this work. For example, “Hi John, I was creating a content strategy for my social media. Would you like to share the most common mistake newbies make?”

How to Build a Professional Network in 6 Steps

Before you get into the steps, here’s a tip: don’t give up in the beginning. You might get ghosted or notice little to no engagement on your posts, but that’s okay. Consistency is key, and it’s what ultimately brings results.

1. Identify your networking goals

Take a moment to reflect on what you want to achieve with your networking efforts. Whether you're making a career change, seeking mentorship, or looking for industry insights, having clear career goals will help you focus on building the right connections.

Next, define your ideal connections. Who do you want to network with? Industry experts, potential employers, or influencers in your field? Knowing who you want to connect with will help you target the right people and tailor your approach to their interests and needs.

Topmate is a fantastic platform to get started. It’s okay if you’re not entirely clear on your goals yet. You can explore experts in your desired field on these platforms, and speaking with them can help you gain clarity and define your goals more effectively.

2. Start with what you have

Start by reaching out to the connections you already have. Talk to colleagues, friends, or alumni who might offer guidance or introductions. Reconnecting with former colleagues you haven’t spoken to in a while can also be incredibly valuable.

Make sure your profile is fully updated and polished on LinkedIn. Use a professional photo, craft a clear headline, and write a detailed summary that highlights your skills and experiences. Once your profile is ready, connect with past colleagues, classmates, and industry professionals. Engage with their posts, share thoughtful comments, and follow companies or organizations that interest you.

3. Attend industry-specific events

Attend industry-specific events like webinars, conferences, and networking groups to connect with like-minded professionals and expand your knowledge. Whether virtual or in person, these events provide excellent opportunities to grow your network.

If you’re an introvert, networking for job opportunities at events can feel overwhelming. To make it easier, focus on smaller gatherings or one-on-one conversations. Aim for meaningful discussions with just one or two people. If even that feels daunting, attend as a listener and absorb the information and you can always follow up with people later.

4. Engage in online communities

Online communities are excellent hubs for networking, especially in the age of remote work and virtual events. Join professional forums like Reddit, Quora, or Slack groups related to your industry. Contribute by commenting on industry blogs, podcasts, and social media posts.

You can even land your dream job through online communities, find volunteering opportunities, and build your credibility within the industry. You can use directories like Slofile and Disboard to find suitable communities based on your interests.

5. Ask for coffee chats

Coffee chats are a low-pressure way to connect with industry professionals and learn more about their career paths, the job market, and specific companies. Reach out to someone you admire and ask if they’d be open to a casual conversation. Be polite and frame your request as an opportunity to learn from their experience rather than directly asking for a job.

During the interview, ask questions you’re curious about to learn more. Here are some examples:

• How did you get started in this field?
• What skills are most valuable in your role?
• What advice would you give to someone looking to break into the industry?
• What trends are you seeing in the job market right now?

6. Follow up and stay consistent

After every new connection, always send a follow-up email or LinkedIn message. Express your gratitude for their time and mention something specific you discussed to show you were actively listening. You can also suggest staying in touch, whether it’s through a LinkedIn connection or regular email updates.

To keep your network strong, make it a habit to check in with people every few months. You don’t always need to ask for something. Simple gestures like congratulating them on a recent accomplishment, sharing an article that might interest them, or simply asking how things are going can be valuable.

Leveraging Your Network to Land a Better Job

When done right, your network can become one of the most powerful tools in landing your next job. Here’s how to leverage it effectively to secure a better opportunity.

Requesting referrals

Asking for a referral can feel awkward, but it doesn’t have to be. The key is to approach it respectfully and clearly understand how you can add value to the person you’re asking. Instead of directly saying, “Can you refer me for this job?” try framing it more thoughtfully:

"Hey [Name], I noticed there’s an opening at [Company] that I think aligns well with my skills. Since you’re familiar with the company, I’d love your thoughts on the role. Would you be comfortable passing along my resume if you feel it’s a good fit?"

This approach shows you respect their opinion and aren’t just using them for a favor. It also gives them the space to offer a referral if they feel comfortable.

Promoting your expertise

Regularly share industry news, insights, or your own thoughts on trends via LinkedIn or in relevant forums. This keeps you top of mind and helps others see you as someone worth referring to or recommending when opportunities arise.

You can also ask your network for insights on your field's latest trends or challenges. By doing this, you stay informed and demonstrate that you’re actively engaged in your industry. This will naturally attract the attention of others looking for knowledgeable professionals.

Turn your connections into advocates

When your contacts become your advocates, they’ll be more likely to vouch for you when the right opportunity comes along. Cultivate these relationships by being supportive, offering help when you can, and maintaining regular, meaningful contact.

Common Networking Mistakes and How to Avoid Them

A few mistakes can undermine the potential rewards of networking, and in some cases, they can even make you feel as though you're not deserving of better opportunities. It's easy to fall into the trap of thinking those with strong personal brands are just "lucky" or "blessed." Let’s take a look at these mistakes and how to avoid them.

Mistake 1: Being too self-centered

One of the biggest mistakes people make when networking for job opportunities is focusing too much on what they can get from a conversation. While it’s natural to want to advance your career, networking is about building relationships, not just about getting a job. When you're only talking about your accomplishments or needs, it can feel like you’re using people.

Instead, always aim to provide value in your interactions. For instance, if you’re posting on LinkedIn, don't just share your accomplishments. Offer helpful tips or knowledge that could be valuable to your network. You’re far more likely to leave a lasting impression by making the conversation more about giving than getting.

Mistake 2: Not following up

Networking doesn’t end after a coffee chat or initial connection. People have too many connections, and if you don’t follow up, they might not remember you. A quick thank-you message or a follow-up LinkedIn request can keep you on their radar.

Even a simple note saying, “It was great chatting with you. I appreciated your insights on XYZ” goes a long way. It shows you're genuinely interested and builds a foundation for future conversations.

Mistake 3: Networking Just for Job Hunting

It’s easy to think of networking as a tool only when job-hunting, but this mindset limits your potential. If you are only thinking about finding a job, you might miss out on opportunities you haven’t considered yet. Networking is a continual strategy for career growth and can lead to mentorships, collaborations, or even partnerships that aren’t directly related to job openings.

If you're constantly fixated on job-hunting, you’ll limit your imagination and prevent yourself from seeing the bigger picture of what networking can offer. Keep your mind open, and be open to unexpected opportunities that arise from your relationships.

Mistake 4: Overwhelming Contacts

Too much contact can overwhelm your connections, making them less likely to engage with you. Be considerate of people’s time. Constantly bombarding them with requests or follow-ups can feel like nagging. Instead, focus on keeping interactions natural and spaced out, giving them time to respond thoughtfully and engage at their own pace.

Conclusion

With advancements like AI, networking for job opportunities is now easier than ever, regardless of your location. You can explore and apply for remote roles even in areas with limited job opportunities. Start by optimizing your LinkedIn profile and connecting with like-minded professionals to expand your network. If you’re looking for a better job, sign up for Huntr today to build a resume that gets noticed.