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Campaign Manager, Ad Operations

Atlantic Media

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Job Details

Location: New York, NY 10010, USA Posted: Jan 26, 2020

Job Description

The Atlantic has, for more than 160 years, advanced ideas that matter and sparked global conversation on the most important issues of our time. We aim to bring clarity and original thinking to questions of consequence, on topics ranging from politics, the economy, and global affairs to technology, science, and culture. As the third-longest-running magazine in America, we find ourselves at a remarkable moment: one of both continuation and transformation, of upholding our legacy while continuously reinventing ourselves for the future.

The Atlantic is seeking a Campaign Manager with a thirst for digital advertising, marketing, sales concepts and metrics versed in trafficking. In this role you'll use Google's DFP ad serving systems and identify opportunities to implement solutions that increase the effectiveness and efficiencies of the department, including the development of tools, process and reports for complex advertising campaigns. This position will be responsible for trafficking custom content campaigns.

Job Requirements & Responsibilities:

  • Set up and traffic campaigns, placements and creative assets through our in-house ad server (DFP), in-house CSS, and other ad serving tools.
  • Utilize 3rd party ad tags ranging from simple creative setups, including standard desktop display, mobile, and 1x1 tracking, to more intricate creative setups, including but not limited to video, native and custom creative.
  • Monitor campaign delivery to ensure campaigns are running as expected and targeting objectives are met.
  • Check daily reports, providing updates in team meetings and troubleshooting support for trafficking issues related to creatives and implementation.
  • Liaise with the Planning and Account Managers to ensure a timely launch and correct campaign implementation, addressing any questions/issues that may arise.

Requirements:

  • Campaign management experience with an online media publishing company preferred but not required
  • Experience in digital advertising, marketing, and sales concepts and metrics
  • Ability to multitask in a fast paced environment with tight deadlines.
  • Your best days are when you’ve delivered great work output and learned something new, whether that’s a new statistical tool, a new keyboard shortcut, or a better way to communicate with a colleague
  • Experience with HTML, JavaScript, Rich Media and Debugging Platforms preferred but not required

Benefits

Employees at The Atlantic are entitled to benefits including: 401(k) savings plan with employer match, health care with domestic partner coverage, flexible vacation policy, commuter benefits, and generous parental leave.

Atlantic Media Values:

Across Atlantic Media, generally, the firm looks for two “pillar gifts” in you, and everyone else. In all of us, these are more aspirational than actual, but they are central in our intentions –

  • Force of Ideas: At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual integrity, to that ultimate purpose of separating the bad from the good, and giving voice to the latter.
  • Spirit of Generosity: Atlantic Media seeks in its ranks those with natural disposition toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits, but informed by charity and forbearance in measuring motive and personal character.

California law requires that we provide you this notice about the collection and use of your personal information. We encourage you to read it carefully. Please contact [email protected] if you have any questions.

Atlantic Media is an EOE of Minorities/Women/Vets/Disability.

About Atlantic Media

Atlantic Media is dedicated to equipping opinion leaders with breakthrough ideas and original insights.

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